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Marketing Brand Manager - Marketing Sales

Company: Cornerstone Building Brands
Location: Lewisville
Posted on: March 21, 2020

Job Description:

Marketing Brand Manager - Marketing Sales 1720 Lakepointe Dr, Lewisville, TX 75057, USA Req #2386 Thursday, February 20, 2020 Cornerstone Building Brands is the largest manufacturer of exterior building products in North America. Our comprehensive portfolio spans the breadth of the residential and commercial markets, while our expansive footprint enables us to serve customers and communities across North America. Our relentless focus on excellence combined with our ongoing commitment to innovation and R&D has driven us to become the #1 manufacturer of windows, vinyl siding, insulated metal panels, metal roofing and wall systems, and metal accessories. We believe every building we create, and every part of that building, positively contributes to communities where people live, work and play. The Marketing Brand Manager will be required to interact with internal and external resources in order to complete projects on time and on budget with minimal supervision.--Display of--confidence and experience to manage a wide array of advertising campaigns and marketing projects from inception through commercialization with excellent follow-through and attention to detail.--In addition, this position has an emphasis on tracking/budgetary proficiency,--and conducting data analysis in order to contribute to the planning and execution of effective marketing programs.----RESPONSIBILITIES--Commercialization new product collateral from development to implementation across mediums, including website, brochures, videos, presentations, social media, and more Manage advertising projects for a variety of mediums, including print, digital, social, direct mailWork with internal resources and outside printers, designers, IT and additional providers to provide turn-key project management for marketing projectsPrint media campaign management, including media negotiations, budgeting, tracking and program analysisWeb-based media campaign development, implementation, maintenance, planning and trackingCoordinate Tradeshow and customer meeting arrangements for the specified brandInvestigate new marketing programs to generate sales leads and optimize media investmentParticipate in development of marketing plan, and maintain primary responsibility for its executionSupport Public Relations efforts and drive content generation for market thought leadership opportunitiesCreate/Develop methods for improving brand image and building brand equityProvide sales support via the creation of sales support materials and photo database organization to assist in sales effortsCreatively research, pitch and execute innovate new marketing programs to reach new audiences and drive qualified sales leadsQUALIFICATIONSProven, results-driven management of Internet marketing and print media marketing is requiredExcellent writing skills for print and website executions (samples required)Able to manage multiple projects against tight deadlines with eye for excellence and minimal supervisionProficient in Microsoft Office Suite (Word, PowerPoint, Excel, Access)SKILLSBudgeting, negotiations, planning, project management and account leadership--Knowledge in graphic design programs such as Illustrator and Photoshop a plus, but not requiredDemonstrated understanding of SEO, SEM and Social Media platforms for B2B and B2C applicationsEDUCATIONBachelor's degree in Marketing, Advertising, Mass CommunicationsADDITIONAL INFORMATIONMinimum 7-10 years of experience managing integrated marketing campaigns in a marketing or advertising role ADA CompliantReasonable accommodations will be made to ensure that the essential functions of the job can be performed and not hinder the employee's performance due to physical, mental, or emotional disability. Cornerstone Building Brands is an equal opportunity employer and does not discriminate against any employee or applicant for employment because of age, race, religion, color, disability, sex, sexual orientation or national origin. Other details Job Family Marketing Pay Type Salary

Keywords: Cornerstone Building Brands, Lewisville , Marketing Brand Manager - Marketing Sales, Advertising , Lewisville, Texas

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